About us

Soft Heartbeat Studio was created to celebrate life’s most meaningful moments — love, family, and the quiet beauty of beginnings. Our brand is inspired by the emotional connection between parents and children, expressed through minimalist, timeless designs.

We specialize in premium apparel and lifestyle products featuring soft embroidered-style typography and modern boho aesthetics. Every piece is designed with intention, using warm neutral tones and clean details that feel both cozy and elegant.

What makes us different is our focus on simplicity and emotion. We don’t follow fast trends — we create designs that tell a story, mark milestones, and become part of your everyday life. Whether it’s a gift for a new mom, a pregnancy announcement, or a personal reminder of love, our pieces are made to feel special.

Join the Soft Heartbeat Studio community to discover new collections, exclusive releases, and inspiration rooted in family and connection. Follow us on social media and be part o